Religion, SF, and Other Speculative Fictions.


Mind on Fire random header image

Why Not Do Nothing At All?

Posted by xJane on August 21st, 2009 at 9:48 am · 2 Comments

So, when I first saw this, I thought it was a public service ad about how we should be aware of climate change:

But then it ended and I realized it was an ad by a company that would benefit from ongoing climate change. A company that looks forward to a day when we can “ice skate on the equator” and “sunbathe past glaciers” (already possible). A company that thinks nothing of showing major world icons adrift in an ocean that laps at their toes. A company who clearly didn’t think this one all the way through.

I think it still serves as a great warning about climate change and rising sea levels, even if it’s not trying to. Why not do nothing? Because this is the result if we don’t.

Tags: Environment

2 responses so far ↓

  • 1 Craig // Aug 21, 2009 at 11:19 am

    Why not?

    I’ll tell you why the fuck not.

    Because further polluting our oceans and atmosphere and having totally extravagant holidays where you can ICE SKATE AT THE EQUATOR is the extremely privileged short-sighted mindset that’s killing our planet, and our long-term survival.

    But who cares! Why not spend ridiculous amounts of energy and fossil fuels to go on a ridiculous holiday instead of doing something sustainable and non-environment destroying? Why not?

    I mean, Jesus is coming soon anyways to fix all problems for us, right?

    *puke*

  • 2 John // Aug 24, 2009 at 10:06 pm

    We need an environmental version of Sarah Haskins and That’s Gay to deconstruct these ads.

    Oh wait, xJane, you just did! :)

Leave a Comment